PURE EV Partners with Arva Electric to Boost E-Mobility in the Middle East and Africa!

PURE EV, a prominent Indian electric two-wheeler manufacturer, has entered into a strategic partnership with Arva Electric Vehicles Manufacturing LLC, a subsidiary of Clarion Investment LLC, to accelerate the adoption of electric motorcycles in the Middle East and Africa. This collaboration will help expand PURE EV’s presence in these emerging markets, offering sustainable mobility solutions to consumers in the region.

Under the agreement, PURE EV will supply Arva Electric with an initial batch of 50,000 units of its flagship models, the ecoDryft and eTryst X, over the next two years. This volume is expected to increase to 60,000 units annually in subsequent phases, further cementing PURE EV’s position in these high-growth markets.

Dr. Nishanth Dongari, Founder and Managing Director of PURE EV, emphasized the company’s commitment to innovation and user experience, stating, “This partnership will help us deliver market-ready electric two-wheelers in the Middle East and Africa, regions where the demand for eco-friendly mobility is growing rapidly. We are excited to work with Arva Electric to foster sustainable mobility solutions and make a global impact.”

Aniyan Kutty, Managing Director of Arva Electric Vehicles Manufacturing LLC, expressed enthusiasm about the collaboration, highlighting the advanced R&D and cutting-edge technology behind PURE EV’s electric motorcycles. He noted that together, the two companies aim to reduce carbon emissions and support environmental sustainability in the region.

With the UAE electric two-wheeler market expected to grow at a CAGR of 9.11% from 2024 to 2031, PURE EV’s expansion in the region aligns with the rising demand for efficient, affordable electric mobility solutions. PURE EV’s motorcycles are also the only Indian electric motorcycles to be homologated for use in the Middle East, ensuring their compliance with local regulations. Additionally, PURE EV will serve as a strategic technology partner, providing technical support and expertise throughout the distribution process.